Television is a form of media that has great ability to INFLUENCE and persuade the viewing public. The talking box in our living room has assumed the role it plays today as a result of the WEAKNESS of society. This may seem like a negative view but a society’s strength is based on the relationships between people, and NOWADAYS so much time is spent away from others and together with the media.

Over the past decades, people have less and less time AVAILABLE due to careers, divorces and the constant struggle for success. Unfortunately, parents spend less time with their children, which is an important RESPONSIBILITY that nothing can replace. Therefore, parents must spend more time with their children, otherwise, the old values will slowly DISAPPEAR and new ones, established by television, will take their place.

Television has INCREDIBLE power. In a society where money means SUCCESS and influence, television has taken its place among the most prosperous of businesses. The solution of changing its role in society lies within man himself. Television has much to offer because it is a great tool for LEARNING, communication and for information. We, society, are responsible for making television a THREAT to traditional values and future generations.